Notes from “The Pitch” Anand Lunia, CFO, Seedfund
The slides
Slide1 – Problem (Try to personalize it)
Slide2 – Solution (Explain how you take the pain away)
Slide3 – Business Model (Who pays you, channel distribution, gross margins)
Slide4 – Underlying Mantra (Describe technology, secret sauce, magic behind product. Specifically how does it create value for the customer. Ex: flipkart.com –> very quick, very efficeint delivery service)
Slide5 – Positioning of product (Low Price, High Quality etc) —> Who is it targeting
Slide6 – Marketing and Sales
Slide7 – Competition (Understand why they are better. Why they will not come near you. Don’t deride your competiton
Slide8 – Management Team
Slide9 – Detailed Financial Projections (one year plan). Key Metrics as number of customers and conversion rate. Monthly Burn Rate. Broad Revenue and Expenses for 3 Years
Slide10- Milestones (Past and Future)
Gave presentation during iWeekend Mumbai. More about Seedfund – http://www.seedfund.in/about.php